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I wrote this over the course of several weeks because SOMEBODY needs a miracle in their business right now! And let me tell you.... GOD WILL MAKE A WAY When things in business feel hopeless - when you feel helpless on your entrepreneurial journey - you just need to know that God promises to make a way. When you feel like every door of opportunity has been shut, or you can’t see how that loan is going to get paid on time, He will make a way because God is a waymaker and he will make a way to provide a miracle in your business. He’ll make a way through keeping the promise of a vision for your business or he’ll just shine light into the darkness of your situation. Godpreneurs, I need you to keep believing that God makes a way in the middle of no way. Israel found themselves at the Red Sea and God separated the waters. And in the midst of impossibility, Israel walked through on dry ground: sea separated on each side, and they walked through. That's a God that makes a way in the middle of no way. You know when I talk about God being a miracle worker along your entrepreneurial journey, there are a lot of skeptics in the world today (even within the Christian business community) that would say that the miracles of the Bible either never actually took place or they're not for today. However, the question for all of us is, "really, is he still working miracles?" That's the question. Is he still the miracle worker today? Is God still in the miracle business? Does He work miracles in secular businesses? Can blind eyes that have never been seen miraculously can be open? Can God still take just a small amount of food and still multiply that food to feed thousands? Can a client check unexpectedly arrive the day before rent is due? Can God intervene in the issues destroying my business partnership, and miraculously turn things around? And Godpreneurs, let me tell you something: based on what I’ve seen in scriptures and what I've seen with my own two eyes, and what I've personally experienced in my business, I want to tell you that God is still in the business of doing miracles. I want you to know that today, and I say this with all of my heart, He is still a miracle worker. Over the past few years, I’ve experienced God heal my marriage that seemed beyond repair. I’ve watched him bring me business partners and investors that show me favor. I’ve watched him provide financially in my business when all hope seemed to be lost. I´ve watched God provide for my employees when I said there’s just no way that we can keep this staff. I've watched him bring me the right client at the right time. You've got the business you do, right? Do you know what God's business is? God is in the business of doing miracles. He always has been, and He will continue to be for you and for me. I want you to know that. I want you to believe it because I believe it with everything inside of me. BUSINESS MIRACLES TAKE FAITH Most of us, I would say, have no problem believing that God does miracles today, however, we’re not quite sure he’ll do them for us in this situation we're in RIGHT NOW. In order to experience a miracle, sometimes you have to take a step of faith. Miracles are God’s business. Obedience is mine. Miracles are God's business. Obedience is yours. God is still the miracle worker, but you´ve got to take a step of faith. I heard a catchy quote that says something like, "you can’t expect God to do the supernatural if you aren’t willing to do the natural." The way I take that is if you want to see the miraculous, you have to take steps of obedience; you have to trust God. You have to have faith that the idea for a product or service that God put on your heart is the only next move you need to make. Or you have to be obedient that if God has nudged you to walk away from a business partner, you need to close that chapter and wait expectantly for God to do what he's in the business of doing: your next season miracle. You have to ask God what He wants you to do in your business situation, and you have to do what he's asking you to do, even if you don’t want to, even if everything inside of you is screaming “No! That doesn’t make sense”. Some of you are agreeing with me right now and believing in God for a desired outcome in your business situation, but quite honestly, what you are asking God to do for you requires a miracle to get it done. You need a miracle…and Jesus is the miracle worker. Nothing is impossible for Jesus to do for you along your entrepreneurial journey. Luke 1:37 says: “For nothing will be impossible with God." Matthew 19:26 says: “But Jesus looked and said with man this is impossible, but with God all things are possible." Did you catch that? It says with God, all things are possible in your business. I love Ephesians 3:20, too. Paul writes “Now unto him that is able to do exceeding abundantly above all that we ask or think, according to the power that worketh in us." What does that mean? It just means simply God is able. God is able. I also heard a preaching one time where the pastor explained that most miracles are the byproduct of a long obedience in the same direction. And that makes total sense! Successful entrepreneurship is a journey of doing a lot of little things in the right direction. For some of you guys, God is saying to "get up, trust me, move forward, take steps of obedience." Here’s another thing: if Jesus does a miracle in your business, there’s always a bigger purpose involved. What 's the purpose? It will always, always, always be about bringing God glory and drawing you closer to him, to deepen your faith, to put Jesus on display. Listen, every one of the miracles in the book of John - every one of the miracles in the Bible - is about bringing glory to God and deepening the faith of the people involved in the miracle. Godpreneurs, here’s what you need to know: God will never waste your partnership pains, he will never waste your human resources hurts, he will never waste your sales slumps, and he will never waste a miracle. And, the other thing is, regardless of how long you’ve been waiting on a miracle breakthrough along your entrepreneurial journey, Jesus has not forgotten about you. There are no promises in God's word that says that God’s going to prosper every entrepreneur that is suffering or every business that is going bankrupt, every partnership that’s in pain while we’re here on this earth. Could he financially restore every entrepreneur in the world right now that’s in debt? Absolutely. However, for whatever reason, he chooses not to. Even though Romans 8:23 says we groan to be released from pain and suffering in this lifetime, it won’t be until we get to heaven that will be healed and be given new bodies. And listen, that's a tough reality to accept about God’s sovereignty. It's especially tough if you are a business owner that is suffering, or someone that you love deeply is struggling along their entrepreneurial journey, and you just watch him suffer month after month...year after year. However, even though I don’t understand why God may choose to do a miracle in Bobby's business, but he chooses not to do a miracle over here in Sally's business, I do know this: He is compassionate, he is loving, he is good, and he has not forgotten about any of his Godpreneurs. He is with YOU just as much as he is with the person that he does the miracle for. Listen: some of you are waiting on God to do a miracle in your financial situation. Listen: our savior is still a miracle worker. God is still a promise keeper. He has not forgotten about you. I'll leave you with Isaiah 40:28. It says: Do you not know? Have you not heard? The Lord is the everlasting God, the Creator of the ends of the earth. He will not grow tired or weary, and his understanding no one can fathom. He gives strength to the weary and increases the power of the weak. Even youths grow tired and weary, and young men(I) stumble and fall; but those who hope in the Lord will renew their strength. They will soar on wings like eagles; they will run and not grow weary, they will walk and not be faint. Godpreneurs: that means that regardless of what you’ve been through today, Jesus is still a miracle worker. So the question I leave for you to meditate on today is: Do you need a miracle in your business? Comment below and I'll be praying for you 🙏🏼 P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #GainConfidence

For years, I couldn't crack the code on keeping my personal stuff on Facebook separate from my business and personal brand. I would always worry that I'm bugging my friends on my personal page with things I don't need them to see, but I did want them to see some stuff. And then I couldn't control people that read my blogs sending me friend requests. It was all a mess. Until I finally cracked the code! In this post, I'm going to solve ONCE AND FOR ALL the formula that all Christian entrepreneurs building a personal brand should be using on Facebook to manage their personal accounts, business accounts, and fan pages for optimal efficiency and authentic growth. How I manage My Facebook world: My Personal Profile: This is my personal profile. I have my settings on public, but I only accept friend requests from people I know. I share my personal life here with my friends and family. My Personal Brand Profile (fan page): I set up a page called Alex Miranda - Entrepreneur. Anyone can follow me here. This is where I share anything and everything related to my professional vocational life. If my friends and family want to follow me here, too, then great! On this page, it's ok for me to promote my business, courses, and all my thoughts on Christian entrepreneurship. To learn about setting up your page, click here. My Blog Profile: This is like a company page, but only for my blog. My various companies have their own Facebook company page, and my blog also has a company page. This is where I share all the blog posts, any offers, events, etc. I treat my blog as a business, so anything a business does on their Facebook page, I do here. My Private Facebook Group: From my blog page, I created a "private" Facebook group. This is a group of people that feel the same way I do about growing their businesses, God's way. It's a community of people I grab from the mani blog page that wants to engage more. IMPORTANT: I interact as my personal brand profile on the private group page. This is key! If you interact as your personal profile, then people will start sending you friend requests. However, if you interact as your personal brand (which is your name, still) then people will follow your personal brand profile page too. IMPORTANT: Also, it's important you start this private group either from your personal brand page or your blog page. You can actually tie BOTH of those to your private Facebook group. This way your personal brand page and your blog page can be admins on the private page. My Company Pages: These are pages I set up for my companies. Everyone already knows about these, I don't need to go into detail. I wish I had this article from when I first started my personal brand and private Facebook pages. Let me know your thoughts below if this has helped you. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #SocialMediaMarketing #PersonalBranding #BuildMyPersonalBrand

Are you a Christian blogger, author, speaker, or entrepreneur looking to build a personal brand on Facebook to establish a tribe of value-aligned followers? In this article, you’ll discover why you should consider a Facebook personal brand page (aka public figure page) and how to set one up. What's a Public Figure Facebook Page? Have you ever gone to set up a Facebook company page and you're presented with the option to select what type of page you prefer, and you see "Public Figure" as one of the options? We typically think of a politician or a celebrity as a public figure. However, that's another way of saying "personal brand". Why a Public Figure Facebook Page? Your Christian personal brand is your most valuable asset. If people begin to see you as an authority in the Christian business space, you won’t have to reach out to develop a following; they’ll come to you. One of the best tools for growing your personal brand is a Facebook public figure page. In addition to looking more official, a public figure page offers these advantages over a personal profile: Earn page likes to provide proof of authority. Get detailed insights on how your page is performing. Run ads to promote your content. Remember, Christian personal branding comes from expertise in the field of sharing your knowledge as it relates to Biblical wisdom. The Bible says: One who is taught the word must share all good things with the one who teaches. (Galatians 6:6 ESV) If you don’t have something to teach from the Word, you won’t get engagement from Christian followers. To effectively use a public figure page for Christian business personal branding, you need to specialize in some area of business. It’s fine if you don’t know everything about what the Bible has to say. And it's fine that you might not be a mad scientist in your industry. However, it's important you do choose the topic that God has called you to work on. Simply make sure you’re willing to learn what God wants to show you from his Word and that your specialty relates to your overall calling from God. If you’re wondering what to sell on your public figure page, the answer is, well, nothing. You don’t need to have a product ready; you just need to have content to deliver and a Christian personal brand to grow. Build your brand now so when you do have a product to sell, people will trust you enough to buy. Do I Need a Facebook Public Figure Page if I Already Have a Business Page or Personal Profile? A business page promotes what you sell, while a Christian personal brand page shows who you are in God's eyes. See mine, for example. Most God-first entrepreneurs in business should have both types of pages; exceptions may be realtors, freelancers, or artists who use their individual name as a professional title and already have a business page associated with that name. Use a public figure page (which differs from your personal profile) to share professional stories that help people get to know you as a Christian businessperson, not as a friend. For example, you might share a golden nugget about what God showed you this morning in your Bible reading time as it relates to your industry or business. How Do I Use a Public Figure Page in Concert With My Christian Business Blog? From your public figure page, boost 1-minute videos that align with the mission of your business and help people understand your why. Viewers who buy into your mission or why are likely to consume more personal stories, customer interviews, articles, and blog posts that demonstrate your expertise. Provided you have your custom audiences set up correctly, you can then remarket to those viewers via ads from your business page that promote your products and services. How Do I Set Up a Facebook Public Figure Page? Facebook has its own step-by-step lesson on "Establish Your Presence on Facebook". Click here: https://www.facebook.com/business/learn/lessons/create-facebook-page-public-figure Conclusion A public figure page is a great way to grow your Christian personal brand and offers many benefits over a personal profile, including the ability to run ads and collect leads. Remember, with a God-first personal branding page, you don’t need to have a product to sell but you do need to publish good, Bible-based wisdom. What do you think? Do you have a Christian business-related Facebook page? How do you promote your Christian personal brand on Facebook? Share your thoughts in the comments below. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #SocialMediaMarketing #PersonalBranding #BuildMyPersonalBrand

Jesus’ first tribal followers were people being cured of diseases. He would heal people, and people would continue to come from all around to be cured by him and also to follow him. In Mark 4 verses 23 to 25 we read And Jesus went about all Galilee, teaching in their synagogues, and preaching the gospel of the kingdom, and healing all manner of sickness and all manner of disease among the people. And his fame went throughout all Syria: and they brought unto him all sick people that were taken with diverse diseases and torments, and those which were possessed with devils, and those which were lunatick, and those that had the palsy; and he healed them. And there followed him great multitudes of people from Galilee, and from Decapolis, and from Jerusalem, and from Judaea, and from beyond Jordan. How was Jesus able to amass his following? Because he paid especially close attention to his audience's needs and problems. The key to identifying who God wants you to serve, and before moving on to bringing any part of your personal brand to life, is asking yourself, who do I feel the most pain for? For me, I feel a deep burden for people who don’t know what they were born to do. This very thing I’m doing right now, helping guide you towards your calling so you can get your message out, that’s my pain. If I could just help more people get into alignment with God’s purpose for their life, we’d live in a better world with better products and services. That’s why I’m called to branding. Make sense? For you, is there one person that comes to mind right now that you can’t get off your mind that, if this person followed your steps, took your course, read your blog post, or listened to your podcast, you know you could change their life or help them overcome a huge burden? That’s your niche. That ONE person is who God wants you to start with. From there, God will begin to bring people with that same exact problem so you can help them too. Do you see how this works? God gave you a specific message to share with the marketplace, and that message will help a certain group of people able to feel connected to you. You'll need to create an authentic connection with your audience, and this will be "your people." P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #calling #discoveringyoucalling #personalbranding

People have problems that need to be solved. And God uses people like me and you to help solve those problems. Personal branding is the outward expression of your calling to help others so that they can find you, learn about your solution, and be transformed by it. What if you haven't honed in the calling that will be the foundation of your God-first personal brand? That's what I want to help you with today. I Struggled to Find My Calling Why me? What qualifies me to help you? Because that's what my own God-first personal brand is...I help people discover their calling and bring it to life! But I didn't always know this. In 2014, I started my journey of discovering my God-first personal brand through a Bible study I took in my church. We analyzed our gifts, talents, values, past experiences, and aspirations to uncover God’s vision for our lives for eight weeks. For others in the group, it was difficult to self-reflect. I often found myself helping others find their vision and not focusing on my discovery process. I felt frustrated because everyone else was making progress, but my ideas were all over the place. Ironically, on the closing day of the 8th week, it became clear that my calling was to continue to help others discover their calling. All of my personal qualities, along with how the group was viewing me and the ease at which I was able to help them reveal God's vision for my business life. This transformed me; personally, it transformed my branding agency, and it set the course for my God-inspired teachings on Daily Godpreneur. I decided that I wanted to be known for helping people discover what they were born to do and bring it to life through a purposed-focused brand. If that's what God called me to do, then come one and come all! We All Are Responsible to Steward Our Calling Like no other time in history, today's digital age gives someone in Kenya and Florida access to learning about what God has called us to do. God has handed us all the ability to go on missions around the world. Therefore we must understand our God-first personal brand to be the face of that message out there. The problem is that the enemy also knows that we have a calling and will confuse us, causing us to delay and possibly never discover our personal brand calling. But God has a solution. The Bible says: Beloved, do not believe every spirit but test the spirits to see whether they are from God, for many false prophets have gone out into the world. (1 John 4:1-3) When 1 John was written, there were so many people claiming to be something they weren't. I believe some of these false prophets didn't do this out of bad intentions; they just didn't have a full picture of the gospel or themselves. They became personally branded as "false" because of a lack of correct knowledge. John's solution was to test their spirits. Testing the spirit is at the heart of my Born to Do Method, a methodology I use to help my clients discover if the business they want me to brand is the business they should be in or if it's a misdirection from the enemy. In the end, I help them discern this and lead them towards what they are born to do. If you want to know what message you were born to share with the world through your personal brand, it's going to start with God, go through Jesus Christ, filter through your holy spirit, flow through you to others, and bounce right back at you in the form of your calling. Let's break this down for you in a practical exercise I share in my methodology, the Born to Do Method. It's also part of my book and course, How to Build a Christian Personal Brand. Step 1. What you want to be known for is really what God wants to be known for. In his book, The Purpose Driven Life, Rick Warren explains that we must first understand God's purposes for us to find our purpose. Our purpose will derive from one of God's purposes for humanity. The flow starts by first understanding that we are conduits of God's purposes. So first, pick which of these do you feel called to help with: Purpose #1: You Were Planned for God's Pleasure (entertain others) Purpose #2: You Were Formed for God's Family (build communities) Purpose #3: You Were Created to Become Like Christ (coaching, mentoring, personal development) Purpose #4: You Were Shaped for Serving God (through products and services) Purpose #5: You Were Made for a Mission (inventors, creators, method-makers) Your first homework is to read Rick Warren's Purpose Driven Life so you can soak in the order of things above. Your God-First personal brand quest (which is a quest for personal fulfillment, satisfaction, and meaning) can only be found in understanding and doing what God placed you on Earth to do. Step 2. Jesus already traveled the mission you want to go on Jesus Guys, this journey God-first personal brand doesn't have to be so complicated! We have an example with can copy. Jesus studied God's Word, was part of a God-first community, went to get baptized, heard from God, set out on a mission, and transformed people's lives. The Bible goes into a lot more detail, and you have to study his life so you can become more like him. By becoming more like him, your spirit then tunes in better on your calling from God. It's not that we need to stop procrastinating and delay discovering our calling; it’s that we need more Jesus. When we do this, the heavens open up, and your calling can flow through to your spirit. Step 3: Ask the holy spirit to move you As you get to know Jesus and God's Word better, you begin to develop the habit of improving yourself, and God gives you the desire to learn even more about yourself so that the spirit can speak to you. For example, remember how I discovered my calling by being part of a Bible study. The act of gaining knowledge will move your spirit. Some ideas: take courses, read books, get deeper into your craft, listen to podcasts. It's by seeking knowledge that the spirit guides you towards things you like (and away from something you dislike). Trust your spirit's guidance; this is the heart of discovering what you were born to do. Step 4: Ask others to describe you in a few words. So we started with God, went through Jesus, landed on the holy spirit, and now the Spirit wants to use you to impact others. So going to other people's opinions and views of you is the next step in our journey of discovering our God-first personal brand. Have ten people write down how they would describe your most helpful quality to them, and try to keep it anonymous. You want truthful answers from those you ask. You're asking people, “If you were to describe a time where I helped you the most because someone else needed that help too, how would you describe me to that other person?” This step will often reveal your superpower, bringing you very close to uncovering your God-First personal brand calling. Step 5: Take a sober assessment of yourself, too I'm not going to ask you to fast and pray for 40 days and 40 nights, although that works for many people when they want to hear from God. Maybe consider a 1-day fast while also having a conversation with your own spirit and asking it to reveal how you help people most. What was the one time you helped someone with something where you felt the most joy and meaning? It could have been a paid or free job. It could have happened at the dinner table or while doing an activity. There's something in business that you help others with, giving you joy and meaning beyond making money. This is closely tied with what you want to be known for. Write all these things down. Step 5. Collect and Categorize Gather your answers as well as the answers from the others. Group similar traits and qualities together. Some groupings have similar traits that you and others identified. These are traits congruent with your personal brand. For example, somebody says that you are good at making them feel confident, and you have identified that you want to help more women become more confident in themselves. You could gather those two notes and put them next to each other. Repeat this process until you see the common pattern. Step 6. Conclude on Your Calling You should have some clusters of categories that you are now looking at. These are clusters for which God wants you to be known because they match what others already think about you! God will use others, along with your holy spirit, to help you conclude on your calling. These overall traits or qualities will be the foundation for your God-First personal brand. You have now found the intersection between what other people think about you and how you see yourself. Imagine if we all went through this activity to discover the message we're called to deliver on behalf of God through our personal brand. How much better would, then, our products and services be? How can we go wrong if God is first in our personal brand and business? With the help of others and the holy spirit, it’s possible to discover our calling and bring to life the business God created us to start. Next steps For some, building a God-First personal brand will help them share their message as a speaker to audiences locally or even globally. For a God-first real estate agent, building their personal brand helps God bring them, new clients, through organic searches from people trying to buy homes in their area. For a young startup trying to work towards their first round of funding, focusing on elevating the founders’ God-first profiles may attract investors by adding credibility in their meetings before even meeting with investors. And a God-First personal brand will benefit someone who wants to launch a faith-based podcast to help them build awareness around their show’s topic. God won't build your personal brand overnight. He wouldn't give you that burden. You have to grow into it as your spiritual walk grows. Imagine becoming a person of influence without the ability to influence correctly. That's why your influence grows as you grow with God. That's by design to protect you and others. I hope that the Born to Do Method makes sense to you and that you find it useful in building your personal brand. If you have any questions about the steps, feel free to Tweet me @DailyGodpreneur. If you found this article helpful, I encourage you to share it with your faith-based network. The more we help each other learn how to start building our God-first personal brands, the more effective products and services will be in the marketplace for us to enjoy and be transformed by! And if you have any God-First tips about starting a brand or processes that helped you, please share as a comment! P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #FindingMyBrand #FindingMyCalling

Anyone doing business online must have a solid personal brand. But what if you’re not sure you have the time and skills to do it yourself? Whether you’re just starting to build your personal brand or are looking for a branding brush-up, hiring an agency could be the right way to go. Take Advantages of an Agency’s Resources You may not have the resources to tackle personal branding yourself. Most small business owners and entrepreneurs are up to their ears in their daily operations and barely even have time for strategic planning and other long-term issues. If you don’t have in-house staff to help, it may be easier to hire experts. Help to Articulate Your Personal Brand If you’re struggling to define your personal brand, an experienced branding agency can help you better articulate it. It’s often difficult for an individual to understand exactly what they’re going for. What image do you want to create in the public’s mind about who you are and what you do? Branding professionals can help you discover and clarify the best approach. The point is that the person or agency you choose needs to match who you are so that there's no disconnect, and this can be challenging. You need to uncover what you were born to do and establish God’s vision for your business first, and people that are called to the vocation of branding help do this for you. A Fresh Perspective It’s often hard to accurately see how you appear in others’ eyes. A branding agency can bring you a fresh perspective. They can see what you’re already doing, right or wrong. Their feedback can help you better decide how you want to present yourself to the world. A fresh perspective can also help you get un-stuck if you’re in a rut. Identify Your Target Market Have you clearly defined your target market and their values and motivations? This can be a huge task, but it forms the foundation of good branding. An agency with a great deal of marketing experience can help you identify and define your target market. They can also analyze the competition and help you find ways to set yourself apart. Brand Visuals and Design Design is one area where an agency can help you in your personal branding efforts. A significant part of branding is defining your visual language. This is hard for those of us without a keen eye for design or specific design skills. The experts have done it before, and they know what will work best to communicate the image you have in your mind. Handle Your Own Personal Branding Of course, you are the expert on yourself, and you are the essential part of your personal brand. This is a challenge to communicate to others, even if they are branding experts. So think carefully before you choose to outsource all or part of your personal branding. If you have the means to invest, you can save a great deal of time and energy by outsourcing. And perhaps you can learn a few things from the experts you hire. If you decide to handle it yourself, you’ll stand a good chance of building a personal brand that communicates to your audience who you are and what you stand for. Let me help you learn the process for creating a successful God-first personal brand yourself. In my new course, I’ll teach you how to craft a brand message that incorporates your unique value, how to develop the visual style of your personal brand, how to compile a branding pack, and much more. If you want to know about more ways to develop a powerful God-first personal brand, then head over to my program, Build Your Unique Christian Personal Brand. In this course, you’ll learn how to create a compelling identity that attracts a value-aligned audience and increases your influence and sales. Check it out here - Build Your Christian Personal Brand | Godpreneur Academy #BuildMyPersonalBrand

We follow brands for many different reasons. We share their values, we like their products, we find their content helpful, etc. One huge reason is that we resonate with the story behind the brand. As part of your Christian personal branding, you need to craft and tell your testimony. If you look at the companies you love, you’ll discover that each one has a powerful story behind it that resonates with you and your values. Why Storytelling Works Testimonies are powerful because: They put a human face on your business People naturally love and are engaged by stories A good story offers one more way to communicate your values Stories engender trust because they explain “why” People relate to stories, especially when they see themselves in them Your Founding Story An essential story that you absolutely must tell is how your brand came to be. Most of these stories have a similar plot arc: You suffered from some seemingly insurmountable problem (which is the same problem or one problem that your audience faces) You went through all sorts of frustrations, just as your audience is now You came upon a simple idea and decided to give it a try The idea worked and got results, and now you’re here to teach others how to do it Of course, this isn’t the only good founding story. But the above story is powerful because it says: “I overcame your problem and I can help you overcome it too.” Other Ideas for Personal Branding Stories At the very least, you should develop a story that tells about the founding of your brand, but there are many other ways you can use storytelling as well: When you talk about your life and especially your business, what do people find most interesting about your journey? This is a story that needs to be told. Explain how you came up with an idea for a certain product. Pick your best product or the one you most want to see increase in sales. Think of specific challenges you faced along the way or major milestones you met and turn each into a piece of content you can share. Tell the story of a customer or client that you helped. Even better, have them tell the story. You can use this as a piece of social proof. There are stories everywhere waiting to be told. It’s just a matter of finding them. Where to Share Your Stories You can use storytelling in blog posts, YouTube videos, the “About” page of your website, social media, and anywhere else you publish content. You don’t have to be a master storyteller. Just get out there and explain to people why you do what you do, and it’ll have the desired effect. If you want to know about more ways to develop a powerful God-first personal brand, then head over to my program, Build Your Unique Christian Personal Brand. In this course, you’ll learn how to create a compelling identity that attracts a value-aligned audience and increases your influence and sales. Check it out here - Build Your Christian Personal Brand | Godpreneur Academy #ShareYourTestimony #PersonalBranding

What's the difference between "Christian" personal branding, and normal personal branding? The biggest difference is that you’re going to be held to a new standard of operating. How you conduct yourself in business will be a testimony and witness to God in your marketplace. What people say about you and your products or services, to your face and behind your back, is part of your testimony. How you dress and behave with others is part of your testimony. Your online presence, including your social media profiles, is a big part of your testimony. What you do online will not go unnoticed, and in business, and in Christian personal branding, you want to make sure you’re being noticed for the right things - what God has called you to do. Fortunately, you can manage your Christian personal brand to promote the image and the message you want to get across. You can shape your Christian personal brand to make the right impression on everyone who comes across your name. But it’s up to you to take responsibility for bringing that brand to life visually for others to take notice, and you have to do it God’s way. The Bible says But the Lord said to Samuel, “Do not look on his appearance or on the height of his stature, because I have rejected him. For the Lord sees not as man sees: man looks on the outward appearance, but the Lord looks on the heart.” (1 Samuel 16:7) Here we see when Samuel had anointed Saul as king, it was his tall stature and good looks that caught the prophet’s attention and yet Saul turned out to be a real disappointment to Samuel, for his heart was not pure before the Lord. Now, I want you to notice that Samuel admits that man looks on the outward appearance. We can’t stop this. It’s a fact of life. It’s human nature. It’s how we make decisions of whether we want to work with someone or not. And if our hearts are pure, and we authentically want to help others and share our passion with others, then outward appearance serves God’s purpose of attracting our niche to come work with us. Everyone wins! Assuming your heart is in the right place to follow the Lord’s calling over your entrepreneurial life to help others, Christian personal branding will uniquely show that in the marketplace where our niche hangs out. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #BuildMyPersonalBrand #PersonalBranding

Are you trying to figure out what strategy to use on Instagram to establish your Christian personal brand? Do you show your face, or not? Do you post multiple times a day or once every few days? How do you grow an authentic following? Instagram is how @DailyGodprenuer was able to grow to be the #1 Christian business blog in the world. Growing to over 60,000 followers, its been an incredibly effective way to grow my brand, increase traffic, and boost my membership. How did I do it? I gave people access to my personal walk with God as it related to my entrepreneurial journey and business growth. When I first started @DailyGodpreneur, it was called "Daily Godpreneur with Alex Miranda." I would share everything I was finding in the Bible related to business. It gave people a chance to meet the “real” me. God was giving me all these little golden nuggets that I just couldn't keep to myself, so Instagram was the best and easiest way to accomplish this. The best way to build our Christian personal brands is to give people a look into our business life through our spiritual walk. Nearly 25% of the population of the whole planet is on Social media; that's 2 billion users worldwide. And since God made us to respond well to visuals and videos, Instagram is a platform that we cannot overlook for being His light in the marketplace. So how exactly do we build a successful Instagram account as a Christian business thought leader? What is the formula for success? The Bible says Do your best to present yourself to God as one approved, a worker who has no need to be ashamed, rightly handling the word of truth. (2 Timothy 2:15 ESV) God simply wants you to be unashamed about sharing the Word of God as you work. There's a whole lot of space to work within that parameter. Sit back, pull out a pen and piece of paper, and I will show you how I built @DailyGodpreneur to over 60,000 followers. 1. Authentically Put God First Instagram is about unashamedly being the Kingdom-minded, purpose-focused entrepreneur God created you to be. There's a message He put in your heart, and you can't help but share it. If you really want to succeed at growing your Christian business personal brand, then you need to learn how to use Instagram to authentically share what God has put on your heart. God made sure that being authentic be a real and important thing in marketing. It has to be this way if we're going to point more of the business world to Christ! Thankfully, Instagram allows us to be a good testimony of our authentic faith. There is no such thing as a ‘wrong’ post for your God-first personal brand, as long as it is authentic. Remember, the goal here is to let people into your life (as much or little as you want) and to give your target audience a peek behind the curtains of your business life. Just authentically share what God has called you to do in your Instagram posts and you will attract value-aligned people to you and your brand. 2. Pick a Theme For Your Posts I've seen too many Christian personal brands on Instagram whose posts are all over the place. While you certainly have liberties regarding the design and subject of your posts, you still want a cohesive looking account. Design: Take @DailyGodpreneur for example. For many years, all of our posts have looked the same: A piece of Bible-based wisdom for entrepreneurs, a nice image to complement the quote, and the same font usage. Subject: You can keep your message congruent by combining the overarching theme of your account (Christianity) with the business segment of your life (entrepreneurs). It doesn’t really matter how you keep your page "on brand," only that you keep your designs consistent and the message congruent. Note: I post off-brand pictures every once in a while, but I try and tie most of my posts back to the main theme of my Daily Godpreneur brand. 3. Get New Followers to Your Blog Whenever possible, you should have some mention of your blog or website so that people can follow up with you and (hopefully) become paying customers. Unfortunately, Instagram only allows one link and it has to be in the bio of your account. On my account, I drive traffic to a page where people can sign up to my weekly newsletter (https://www.dailygodpreneur.com/sign-up). Whenever you post a new picture, include a short blurb about some relevant promotion or free giveaway that you are running on your blog with “More information in the bio” in parentheses. If your posts are high quality and your copywriting skills up to par, you should be able to get people over to your website pretty easily. If you are running a promotion for a new book or trying to sell a new product, it is ok to have a link in the description that redirects followers to a sales landing page. However, I only recommend that you do this for a couple of weeks at the most. It may be tempting to constantly push new products, however in the long run, you will build more brand loyalty by sending followers directly to your home page. 4. Use IGTV for Preaching Videos As Christian influencers in the business world, we have a lot to say. So much that we could probably be on the pulpit preaching a message ourselves on Sunday! Well, your dream can come true through IGTV! On the @DailyGodpreneur IGTV, I preach little 5-minute sermons of blogs that I've written about. And when I write a series of blog posts, I can convert that to a series of IGTV videos organized on my channel so once someone starts watching one part, they can easily stream through the whole series. The 2 keys to success with IGTV as a Christian looking to influence other entrepreneurs with a message are Find Your Format and Create an IGTV Series: while your stories and feed posts can be random highlights from your life, your IGTV videos should be based on a format. They should have a repeatable theme and style that your audience can expect in every episode. Produce with Purpose: Regardless of your format, your videos have to look well produced and contain the storytelling building blocks that make for a great engaging video on IGTV. These are just a few great tips from my experience with Daily Godpreneur's IGTV channel! At the end of the day, in order to create an amazing IGTV strategy, you need to know your audience inside-and-out and create content that really resonates with them. 5. Use Canva to Improve Post Designs Beautiful photos and designs are the keys to success on Instagram. To be successful on Instagram, you really need to up your graphic design game and create professional-looking images. No amount of clever hashtagging, geotagging, or even authenticity will help you succeed with Instagram if your photos and designs are 'no bueno.' We use Canva.com to create templates that we work from when posting on Instagram (create a free Canva account here). With Canva you can do a lot of marketing materials, from blog graphics to ebooks, flyers, brochures, banners, and so on. But we will focus on how to create Instagram posts. You might get away with some clumsy or even funny-looking pictures on Instagram stories, but the images on your profile must be inspiring, creative and should stand out to be able to capture your follower' attention. After all, as Christian personal brands, we're trying to influence and create change in the marketplace. 6. Reply to Every Comment and Message This piece of advice may not be doable for those of you who have hundreds of thousands of followers. Odds are if you are reading this guide, you have not quite reached that level. At @DailyGodpreneur, we generate a reasonable number of comments (less than 50 per post), so we respond to all comments. Minus the trolls and spam, of course. Even if it just a simple “amen 🙏” works wonders. Engaging with your audience is one of the keys to succeeding with Instagram. 7. Tag Other Christian Entrepreneurs Don’t be selfish when it comes to promoting other brands and companies on Instagram, especially if they have a large following. It doesn’t matter how many likes you get from the post. If your photo is good, the other brand or company may regram it. At @DailyGodpreneur, we find other Christian business leaders or famous preachers and tag them on photos. If we get lucky enough to have our image reposted or shared on a story, this increases the number of eyes who see our content, grows our follower base, and adds authority to our brand. 8. Get Personal In Stories Stories are fun because you can get personal and also promote new stuff you're doing. Since you're growing your Christian PERSONAL brand through Instagram, get personal! In most businesses, you want to be professional. However, whenever you are growing your personal brand, things are different. It’s not only ok to share about your life. It’s mandatory. For stories, it doesn’t matter what you are posting as long as you get personal. So post photos about your travels. A fitness transformation. Pictures of you and your significant other. Or even just pictures of your dog. Let people see behind the curtains. Show them the real you. Otherwise, you are just building an Instagram account to promote another regular business. And if you're promoting a new product or promotion, do it in a personal way. Be you. Conclusion In the hands of a kingdom-minded Godpreneur, Instagram is a powerful tool! You can use it to quickly grow your Christian personal brand and share your business wisdom and your testimony with thousands of new ears. But you have to learn how to harness it first. With the above 8 tips, you can have a good head start. You have to take action. You have to implement these tips. And you have to be consistent. Comment below with any of your tips. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #SocialMediaMarketing #GainConfidence

Subject lines that sell. Calls to action that hook you. Massive product launches. Marketers are obsessed with the extraordinary. They use hyperbole and blast glittery images because consumers have committed fully to the alluring call of the amazing. Marketers betray branding because, absurdly, they don't find branding amazing enough. The story. The why behind it all. Marketers have ROI in their eyes. This is going to be a hit launch. We’ll sell thousands and the world will know our product or service. Marketers are devastated that branding doesn’t meet those expectations. We’ve bought into the seduction of “extreme marketing” because we do not believe in the ordinary. We need some marketing magic, something new and huge and… amazing. The problem is this: marketing magic is just an exaggeration of the ordinary. What we call amazing is either a manipulation or an exaggeration of what is the normal brand. Branding tells us, “seek me, and I will provide a great product and unparalleled service because this is what I'm called to do.” How many times do we ask our friends for recommendations on products? No marketing. Just the plain little authentic review from a fan. Authentic fans will blow marketers away. Brand evangelists will amaze you with the purpose behind the products and services; with the places this brand will take you to. We should embrace that real success in entrepreneurship is in the everyday, the mundane, the here and now. We get excited when we hear of new marketing techniques. Yes, we want to sell more. But marketing is just a sign pointing to the ordinary things of your calling in business. When we lean in to running the business God created us to start, the unsearchable riches He whispers are of the ordinary: peace, hope, love, service. We might back away feeling underwhelmed. But these are the greatest treasures of heaven and earth! The Bible says "Call to me and I will answer you and tell you great and unsearchable things you do not know." (Jeremiah 33:3 NIV) Do not be seduced by a false marketing perspective. You have all you need to make your product successful - the story of WHY you did it... The calling from God! Do not be seduced into waiting for a magic shortcut. The viral marketing miracles are just a tool to show you what is available all the time when you choose branding. Purpose Thankfulness that you were chosen to solve a problem Awareness to your calling These are the three elements of being an entrepreneur that are truly divine. Truly Amazing. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #FindingMyBrand

One of my business partners walks into the office and says “Hey dude, you gotta get on TikTok, it’s the funniest thing ever! People post videos of themselves in extremely creative and entertaining ways.” I’m curious. So I check it out. He was right. It’s fun. It’s addictive! People WILL BE INFLUENCED by the content creators on it. The question is: what’s the best strategy for us Christian entrepreneurs to develop our personal brands on TikTok so that our message can be one that is heard…even if it’s a younger demographic. What is TikTok? We all have teenage and early-twenties friends that have mentioned TikTok, it’s the newest rage. And it’s not just for teens. God brought this powerful branding platform for us Christian personal brands the same way He allowed for Instagam, YouTube, and Facebook to exist. Welcome to a Christian entrepreneur’s introduction to TikTok through the perspective of leveraging TikTok for growing your God-first personal brand and influence for the Kingdom. TikTok is a Chinese social network that puts video first. People can post short videos, edit them, add music, and post them to their TikTok followers. It’s estimated that over 500 million people use TikTok, meaning the network is larger than Twitter and Pinterest. WOW!! TikTok (Douyin抖音) is an amazing platform to promote our Christian personal brands because if it is true that spreading our message is our calling, then short videos give us the chance to influence others with our skills, art, abilities and inspired ideas in a fast and smart consuming way. I use TikTokmyself for 2 main reasons: To promote my @DailyGodpreneur Personal Brand To study this trend and adapt my B2C marketing strategies to brands that I consult and my own companies In personal branding and marketing, things change quickly and we can’t rely on a single platform. Today we need to concentrate not only on Instagram and YouTube, but also on Tik-Tok to reach new communities online with Kingdom-minded thoughts and inspiration. The bible says, He said to them, “Go into all the world and preach the gospel to all creation.” (Mark 16:15) Our primary calling as Christians is to spread the word. Our SECONDARY calling is to use our business and personal brand as a means to do that. I’ve put together a mix of strategies, tips, and advice on building a Christian personal brand on TikTok. We focus on China, a powerful country that offers incredible possibilities for foreigners able to adapt to the social media ecosystem. For more insight about Personal Branding for Christian Entrepreneurs, click here. Who is Behind TikTok? TikTok is for short videos mostly 15 seconds long, but with the ability to make 60 seconds long clips. While using this platform, you’re supplied with a number of songs and many filter options to customize the videos. TikTok is owned by ByteDance. That’s the privately held company, founded in 2006, that is, according to reports, now the most highly-valued tech startup in the world. It just raised a $3bn round of funding that valued it at $75bn. So TikTok has a lot of capital behind it, which could make it more difficult for incumbents to quash it. TikTok burst out in 2018 and became the most downloaded iPhone app, getting the nickname of “China’s Snapchat”. Chinese adore it and they use it to show their life, passion, and talents. Its audience is extremely young and active. According to a survey, nearly 67% of TikTok’s users are under 30 and 56% of them are students. At the same time, data shows that 43% of users live in first and second-tier cities, the developed metropolitan areas. There are so many users and they are so different, different ages, different income, different interests that almost any Christian brand could find here its target and any creator — his audience. As far as it’s a short-video app, it is often compared with Vine (remember that!?) Vine was actually acquired by Twitter in October 2012 prior to its official launch. In 2016, however, thanks in part to growing competition from other apps including Instagram and Snapchat, it was shut down. Vine became popular with content creators who used it to create comedy and music shorts, and it eventually grew to 200m active users. Not surprisingly, brands were eager to get in on the act as well. 6 Reasons Why You Should Use TikTok for Your Christian Personal Brand 1) Videos are easily “digested” by your fans People love video. Our society is hectic and TikTok offers quick bits of consumption without unnecessary complications. Short videos force you to show interesting things about your talent without tricks; the storytelling must be simple and the skills easily recognizable. This makes the platform extremely natural and interesting to follow. 15-second videos are an extremely easy way to promote your inspired ideas, make people think and awaken their interest. People adore these videos because they are easy to understand and can help them to relax. By you recording your day-to-day business life and sharing unique points of view on God via vlogs, Christian entrepreneurs can boost their personal brands and fill an unsatisfied educational, motivational, or entertainment niche in their industry. 2. Your Fans are Millennials You can just use simple in-app tools of TikTok and create original and authentic content which immediately will be delivered to a huge number of users and your customers. Are you looking for a fresh and young audience? They’re looking for your brand here. With the average age of a TikTok user being 13- to 24-years-old, mostly girls, TikTok is a gold mine when it comes to getting your #GodFirst message in front of Gen Z’ers. Very creative and active, they will promote you to their friend and families, if they like you. They are looking for new things, so you can absolutely find new followers and customers here. 3. Personal Branding to Buying Your Products – Making the Switch Ok, you’ve started and got your first audience. And what’s next? Enjoy the easy conversations with them! This audience is so affable you can receive feedback as soon as you post things. The fastest and easiest way to engage them is by using daily challenges and a wide network of hashtags. Some of the big western brands already have created their own highly welcomed challenges. Not so long ago fashion brand Guess launched its #InMyDenim hashtag challenge, the first-ever branded partnership with TikTok. Guess posted several “Official” videos accompanied by Bebe Rexha’s “I’m a Mess,” and then let the content creators do their work. NBC Tonight Show host Jimmy Fallon lauded the app and created the #Tumbleweed Challenge. Users posted more than 8,000 videos using this hashtag. If you want to be involved with something buzzy, something shining brand new, operate in a different way and on a platform that has the potential for visibility in a less-crowded space. TikTok was definitely created for you. 4. Learning as a process on your Personal Branding Pilgrimage After downloading the TikTok app you’ll find yourself in the brand new world of lifestyle and culture. Actually, it’s a good way to understand the 15-24 year-olds, what they want, what they’re looking for, what they are used to. Just spend some time scrolling through videos and soon you’ll understand how your potential audience thinks. 5. Christian Speakers: use TikTok as your Online Stage Do you have the gift of teaching? Simply show it. Film a few short videos about yourself, your life, your work. Let people get to know you as a speaker and exhibit your skills of influence. You can take short videos when you’re at an event, you can even have your team go LIVE with you on stage. 6. Collaborate with Other Christian Entrepreneurs Nowadays young, highly-influenceable Christian entrepreneurs are presented with a lot of options and alternatives of similar type teachings. So we have to collaborate to present new and innovative thoughts to those that will listen. I’ve been collaborating more with other Christian business influencers, it’s definitely on the rise within our industry. If you want to TikTok together, let me know! Since we share common goals, values, target market, and business objectives, it’s a no-brainer. Together, we could reveal the one thing our audiences never done which could transform their business life forever. Everyone wins! Conclusion and Tips on using TikTok for Christian Personal Brands At the moment, TikTok is a new and unfamiliar territory for us Christian business owners. Many companies are still afraid to step on unstable soil. But for Christians who want to spread their message to the world, especially the young, the return on investment might be high for the months to come! I suggest approaching the platform with a Personal Branding Strategy that leads to a clear God-First Business Branding Focus. Step by step. Don’t be boring on TikTok, be influential! TikTok has the potential of being a major platform like Instagram and Facebook and shouldn’t be easily dismissed. The app is still in its infancy, but the number of users joining is impressive. It’s still too early to tell the future of the app, as it may continue to rise in popularity or it could plummet. If you are looking for your way to reach a young, new audience, an easy way to understand it and gain some interest from it TikTok is for you. Get more Tiktok fans and strengthen your brand on this platform by checking out this infographic from Digimush. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #GainConfidence #SharpenLeadership

It kills me to see people starting businesses they have no business being in in the first place. What perplexes me is people jumping into ventures that they haven’t created a plan or strategy for. What annoys me is that there’s a simple solution to the entire thing: discover what you were born to do, and do that. When I first started my business, I told everyone I was a web and graphic design company. Naturally, I get people knocking at my door the day after they think of a great idea because they come to me for a logo and website. Oftentimes the clients didn’t have a full plan, and I didn’t care as long as they paid their deposit and we began work. As I began to grow in my walk with God in 2008, I started to feel a nudge pulling on my heart for the people who I knew deep down inside shouldn’t be starting this type of business, but I still sold the dream to them. In 2012, I made a decision to change that because the passion inside of me didn’t allow me to continue to take money from people that I knew were bound to fail. I implemented a product called “Brand Strategy Session”, and required that each new client coming through our firm would first need to purchase this “business plan” and we would come alongside and help make sure this person was putting themselves in the right business that was suited for their personality and style. Everything changed for me when I made this move. All of a sudden I felt like God was using me to minister Entrepreneurs. This was the beginning of Daily Godpreneur. In light of my calling in Christ and my vocational calling to help Entrepreneurs find their identity, I came to the conclusion that what I’m really upset about is that God created every one of us with something we were born to do, and Entrepreneurs aren’t doing theirs for one reason or another. So my mind continues to go to work, seeking out the ONE THING, the ONE MESSAGE that they need to hear that will turn it all around in their mind and help them realize their born to do identity. All of us Entrepreneurs have a passion for something that breaks our hearts. And if we look closely, that passion is always related to the passion and vocation in our business life. But in order to connect our passion (the thing that hurts us most of how things are) to our business, we have to take on a heart like Jesus and feel the compassion He feels. The Bible says: "I will sprinkle clean water on you, and you will be clean; I will cleanse you from all your impurities and from all your idols. I will give you a new heart and put a new spirit in you; I will remove from you your heart of stone and give you a heart of flesh. And I will put my Spirit in you and move you to follow my decrees and be careful to keep my laws." Ezekiel 36:25‭-‬27 NIV What God is wanting from Godpreneurs is that we submit fully to the spirit He gave us through belief in Jesus. This spirit will guide your passions in positive ways. I don’t come up with the solution, I’m simply a vessel that God is using to manifest the solutions He already came up with. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #FindingMyBrand #WhatBusinessIShouldStart

I used to tell people I do amazing, jaw dropping, award winning logos and websites.  I sold the sizzle, not the steak.  After all, I was competing with an overseas market of websites like Fiverr and UpWork where Entrepreneurs could get logos done for cheap. As I began to seek out more purpose and meaning in my work, God began to reveal to me the bigger picture of what I was really here for. Logos and websites were the OUTCOME of my greater service to my clients.  What my clients were really seeking was a sense of identity and belonging in the marketplace.  What my clients are really after is passion and purpose in their offering. I used to focus on the products and services I offer as the main show in my branding and marketing materials.  Now I sell the bigger picture: I help people and businesses find out what there were born to do. How did I come to this prophetic conclusion?  What were the steps I took to go so deep as to find this meaning derived from a logo and website company? My relationship with God is where I rest my true identity.  From there I receive the inspiration needed to not only know what God wants me to do, but also what my clients should do. I love the story of Jesus and the Samaritan woman because it shows how a product like water was used to draw out a deeper need that the person had. The Samaritan woman thought Jesus was trying to sell her on actual water, but in reality he knew the deeper pain and that he himself was the solution. The bible says in John 4:13 Jesus answered, “Everyone who drinks this water will be thirsty again, but whoever drinks the water I give them will never thirst. Indeed, the water I give them will become in them a spring of water welling up to eternal life.” The water is a temporary thirst quencher, but we’ll be thirsty for more later. Your product or service is a temporary fix until you’ve attached a meaning much greater behind it, and can articulate it will to your clients as the solution they REALLY need to their problem. My work has become 100% spiritual in nature, guided by a God that is after the hearts and souls of every prospect and client I come across. This is what I brand now – the bigger picture. P.S. I did a Business bible study called 7 Steps to Launching Your Christian Personal Brand. Check it out: 7 Steps to Launching Your Christian Personal Brand This business Bible study will help you launch a God-first personal brand that will help you strategically, financially, and personally. Developing your personal brand starts with launching something new and completely different from what you already have. Also, coaches and Christian business leaders, you can use, edit, and repurpose the teachings for your own tribe! Check it out. #BuildMyPersonalBrand

I’ve been building my Christian personal brand since 2014. I was also running my branding and marketing agency at the same time. It’s not easy to launch a personal brand while also running a business. From one day to the next, a client can call with a massive project, forcing me to put my “pet project” to the side so I can make some money. Just like that, my desire to get out there with my “signature product” has been derailed…again… I know I’m not alone because I’m in the business of launching people’s personal brands…it’s a struggle we all share! Entrepreneurship is like the Miami weather in the summer – one moment it’s clear skies, and the next moment there’s a hurricane. The danger with this “unpredictable storm” is that it could lead to a place of us asking ourselves “why would God make it so hard for me to do what I feel He’s calling me to do?” To make matters worse, when we do finally launch our Christian personal brand, we don’t get the number of subscribers we sought or purchases we predicted. This can REALLY derail even the most faithful church-goer! When we start going through some very real trials on our personal brand journey, we question why God would allow it. We may even fight back tears of anger and frustration and think, “How can I represent a God I can’t trust?”. Our questions and doubts hit at the heart of one of a Christian entrepreneur’s biggest decisions: Will we trust that God is good even when business is not? Our response to pain and challenges along the personal brand journey determines so much about our future success (or failure). The Bible tells the story of doubting Thomas. He didn’t believe Jesus was resurrected until Jesus shows up and proves it by showing Thomas his piercings and scars. But then Jesus tells Thomas one of the most important lessons for all Christianity. Then Jesus told him, “Because you have seen me, you have believed; blessed are those who have not seen and yet have believed.” (John 20:29 NIV) Faith in entrepreneurship requires trust in a plan from God that’s not always predictable or understandable by our human standards. If you’re honest, you too want irrefutable proof of God’s providence on your personal brand journey – especially if you’re doing it for the Kingdom!  You want proof in a number of followers, subscribers, likes, comments, and retweets. You want the proof in sales and joint ventures. We tend to think we wouldn’t be going through a struggle of launching and growing a Christian personal brand if God were really with us.  We may even think putting God in the brand was a mistake. But that’s not it. With Jesus is in our brand’s boat, the storms of solitude may still rock us, but we won’t sink. He’s with us, both in a successful launch and in the worst-case imaginable…nobody listens. God is with us. God is for us. Who can be against us? Let’s all trust God with whatever we’ve been holding back on our Christian personal brand journey. Let’s trust Him with our future product launches. Let’s trust Him with our virtual assistants. Let’s trust Him with our social media channels. Let’s trust Him with our followers. Let’s trust Him that he’ll provide financially! Let’s trust God without a doubt that we’re on the right path! Period. Let’s pray: Heavenly Father, we trust You with the personal brand we’re starting and other things we’re stopping. We trust You with where we’re staying and going in Your name. We trust You enough to give our business life to serve and connect to the people you’ve entrusted us with. We trust You are present with purpose in the midst of our entrepreneurial storms. Thank You for being with us, guiding our steps, and giving us a calling to be Your light in the marketplace. Amen. #NewEntrepreneurs #ChristianBloggers 7 Steps to Launching Your Christian Personal Brand There are seven key factors for succeeding at launching the purpose God has placed in your heart for you to fulfill. Heard of the Godpreneur Academy? Grow Your Business, God’s Way Bible-Based Video Courses for Entrepreneurs Putting God First In their Businesses Click here to create a Free Account

People might think I’m an extrovert that loves to go out and connect with people. Can I share a secret? I’m not a networking kinda guy…. Don’t get me wrong, I love to connect with people.  I can meet a stranger at a party and by the time we leave, I’ve inspired that person to think differently. However, do I PURPOSE to go out and connect? No. It’s just not in my nature to be intentional about it…yet. We’re all made to serve our marketplaces, and we can certainly make a great impact without intentionally going out to connect with people, but connecting with others is PARAMOUNT to building a Christian personal brand. We can’t build a personal brand without being…personable. We can’t be personable if….we’re not intentionally stepping out of our comfort zone to connect with others. God has so many great opportunities lined up for our calling, but He’s going to bring that about through us connecting with others. Who we connect with today will change the blog posts and videos and testimonial stories we share tomorrow! The Bible tells a great story of how one man’s intentional desire to connect with others changed the course of history! "Jesus went throughout Galilee, teaching in their synagogues, proclaiming the good news of the kingdom, and healing every disease and sickness among the people. News about him spread all over Syria, and people brought to him all who were ill with various diseases, those suffering severe pain, the demon-possessed, those having seizures, and the paralyzed; and he healed them. Large crowds from Galilee, the Decapolis, Jerusalem, Judea and the region across the Jordan followed him." (Matthew 4:23‭-‬25 NIV) Jesus’s ascension from obscurity to authority started when he connects with people around Galilee and recruits his first disciples who begin to travel with him and eventually form the core of the early Church.  The next scene is Jesus connecting with more people, healing the sick, more people find out and come to where he’s at, and the rest is history. Jesus didn’t start out like a rockstar preacher.  He was called to this, but he wasn’t the authority on the scene…yet. Jesus had a plan to reach out to anyone who would give him a chance to share his newfound ministry. Jesus’s decision to connect didn’t just change his story; it changed history. You see, Jesus was 12 connections away from altering the course of his humanity. And those connections became the 12 disciples that started the Christian church you call home today. You may be one podcast interview away from changing your story.  Any opportunities that come your way, paid or not, that are anywhere near to being relevant to your personal development, take it.  God is lining connections up for you on your personal brand journey. We’re one friend away from a better client. You’re one reader away from your next business partner. You’re one conversation away from getting a coaching client. You’re one mentor away from understanding your gifts and becoming a better Christian business influencer. Let’s be intentional about connecting with the right people.  On the same coin, who do we need to DISCONNECT with to open up space for God’s connections? #FindMyCalling #NewEntrepreneurs #LaunchingMyBusiness #PersonalBranding 7 Steps to Launching Your Christian Personal Brand There are seven key factors for succeeding at launching the purpose God has placed in your heart for you to fulfill. Heard of the Godpreneur Academy? Grow Your Business, God’s Way Bible-Based Video Courses for Entrepreneurs Putting God First In their Businesses Click here to create a Free Account