Updated: Jan 26
I have a love-hate relationship with entrepreneurship. I love that the marketplace is always changing, so there’s always something new to launch!
However, sometimes I just want to stay in my safe and secure stage of business, but I know I can’t stay if I want to keep up with the times.
Our worldly nature is to seek security and avoid change. It’s a defense mechanism. But as entrepreneurs looking to influence others, it’s a good idea for us to keep our hearts prepared for change because… change is a guarantee.
There are reasons we’re called to stand our ground when the pressure mounts in our businesses, but many times God is calling us to take a risk.
How do we know when it’s time to finally GO and launch our personal brand? And if we already have launched, how can we sense it’s time to go to the next level or launch the next product or service?
The answer is…when we feel restless where we are, that could be God planting a divine desire in us to serve Him in a new, surprising way!
The Bible says,
"If anyone, then, knows the good they ought to do and doesn’t do it, it is sin for them."(James 4:17 NIV)
God’s calling can’t be ignored. He created every human with a purpose to accomplish, and if things are going to be different on Earth, people need to step into their calling. This is why it’s a sin for people to ignore and NOT do what they were born to do.
God has inspired YOU to serve a specific group of people (target market), with an idea (business plan), to solve a problem (niche), in a certain area (marketplace). God is calling you to finally LAUNCH that idea for your personal brand!.
If you have a hunch, you need to follow it. Embrace the adventure into the unknown. And the best way to make this leap of faith is to get a good running start with a group of other Christian entrepreneurs launching and growing their personal brands (you’re in good company here at Daily Godpreneur).
The moment we sense something new happening in our business or something different in the marketplace, even if we don’t change immediately, it’s always a good idea that we keep our hearts open for this change.
There’s a season to start planning, shed off what’s not serving us anymore, and stay focused on doing the little things preparing ourselves for the launch of our Christian personal brand.
But at some point…we have to LAUNCH!
“But what if it’s not right? What if it’s the wrong direction?”. I’ve heard it all. I’m in the business of launching brands, I know the questions that keep us up at night staring at the ceiling causing anxiety and restlessness.
We need to use the restlessness in our favor! Sometimes the best decision we can make in finding God’s direction is to finally LAUNCH.
In the Bible, God revealed Himself to Abram and gave him a very simple and direct command: walk away from everything you’ve ever known.
“Leave your country, your people and your father’s household and go to the land I will show you.” (Genesis 12:1).
The entire course of humanity would have been different if Abram would have ignored his calling.
God has been revealing Himself to you or else you wouldn’t be reading this blog post.
It’s time. Leave. LAUNCH. GO!
To step toward our destiny of being personally used by God to influence the marketplace with our message to businesses worldwide, we have to step away from our security.
To go to the next level in our life, there are 4 key areas where we have to leave our businesses.
We have to leave the industry we know and step into this new industry of teaching, speaking, writing, coaching, and consulting.
We have to step away from the comfortable way of doing business we’ve been in for years.
We have to see new ways of generating revenue and stop holding on to the predictable way we’ve been used to.
We have to focus on the harder, more difficult business concepts to learn as opposed to staying in our “easy zone” of things we know how to do.
Who knows where God can take our personal brand story if we just let Him! One day, years from now, we’ll look back on our entrepreneurial journey and see the whole story.
The question is…what’s your story going to be?
Will it be, “I felt like God was calling me to influence the marketplace with the Word of God, but I was afraid, so I did nothing.”
Or will you have a faith-filled God-venture to tell?!
The difference comes down to acting when God “LAUNCH,” or staying where you’re comfortable.
What business is God calling you to leave?
What Christian personal brand is He calling you to launch?
I’m praying for you!