How Do I Find My Purpose In Business and Life? [6 Keys]

Updated: Dec 24, 2020

Do you wake up every morning to run a business you hate, with clients and employees you don’t like, getting paid less than you're worth?

Do you feel like quitting the ENTREPRENEURIAL race and going back to a 9-5?

The REAL problem is you haven't found your "purpose" in business yet.

Without a purpose, your business has no meaning, no sense of destiny, and no sense of specificity.

The greatest tragedy in business is an entrepreneur without a purpose.

But this tragedy is completely avoidable. God wants to guide us on our entrepreneurial journey. He's got a specific plan for each of us, and they are plans to succeed! Failure only happens when we choose to go our own way and veer off on our own paths. But if we do some simple shifting of our mindset, we can uncover our purpose, discover the business God created is to start and begin living a purposed-focused life full of all the riches God has already set aside for us.


No entrepreneur is a mistake; not one of us is a mistake. We are sent here specifically to do something valuable. This means God has something that needs to be done that made you and your business necessary, yet most of us don't know our purpose on earth.

The average entrepreneur doesn't know why they´re on planet earth. They wake up every morning to run a business they hate, with clients and employees they don’t like, getting paid less than they're worth. They're quitting on the business too soon, closing up shop from frustration because they don´t know why they exist. I discovered that the greatest tragedy in entrepreneurship is not a business shutting down. There’s something worse than a failed venture. The greatest tragedy in business is an entrepreneur without a purpose.

Nothing is worse than being running a business and not knowing why. This is a tragedy to give the best years of your life to build something and still not know why you were called to entrepreneurship. That’s a tragedy. Without a purpose, the business has no meaning, no sense of destiny, and no specificity.

Why are me and my business here?

And this is the frustration of many entrepreneurs. Millions of business owners are searching for their purpose and their brand - the "why" of their company's existence. Maybe that includes you?


God has a will and a plan for all of us entrepreneurs. Don't ever listen to clients, loved ones, or even your own internal voice tell you your business is unimportant. Anytime you feel unimportant, immediately think, "Jesus died so that I could be free to pursue the business God created me to start! And He didn't just die for me, He died for all the clients, employees, vendors, contractors, prospects, and competitors I'll be doing business with!"

God knows all about your background and all the fears you would bring up. You think God can't use you, you're not good at business, or you don't have enough money. God knows all about you. He knew what business you would run before you were even born, and this means has a will and a plan for all of our business visions.

The tragedy is that most entrepreneurs will never think about business from a "God" perspective. They were never told that entrepreneurship is God using humans to solve a problem and fulfill an unmet need in this world. They never thought about it from God's point of view - that God had a special plan for their business life. Yes, He does have a blueprint already laid out!


So, what’s God's plan for your entrepreneurial life?

Have you ever asked him?

Proverbs 3:5-6, for example, one of my favorite passages says,

“Trust in the LORD with all your heart and lean not on your own understanding; in all your ways submit to him, and he will make your paths straight."

Just trust him, see what he’ll do when you simply ASK, "God, what's my entrepreneurial purpose? What problem am I here to solve? What business do YOU want me to start?"

God desires the best for your entrepreneurial journey. And if you're lost, confused, and overwhelmed, then your starting point is to tell Him: “Lord, I don´t know what you can do, or how you're going to do it, but God here I am, Father, take me like I am."


In Jeremiah 29 verse 11, God says:

“For I know the plans I have for you,” says the Lord. “They are plans for good and not for disaster, to give you a future and a hope."

God already finished you before He started you! God already created the business you were born to step into! It's yours for the taking!

The bible says God cared for you before you were born. Isaiah 46:3 continues,

"I will be your God throughout your lifetime— until your hair is white with age. I made you, and I will care for you. I will carry you along and save you."

This means God knew you'd be an entrepreneur one day, and because of that, He's going to take care of that business!

Verse 10 continues, "Only I can tell you the future before it even happens. Everything I plan will come to pass, for I do whatever I wish."

God says He plans an entrepreneur's future before it even happens. Why? So that we would realize that we have an opportunity to PARTNER with Him to bring the visions to life. He's going to do it with or without us. What do you think He prefers?