My marketing agency used to do work for nightclubs and strip clubs across the world. I had the best graphic designers in the world working on the top hot spots from Vegas to Miami.
Then from one day to the next, I quit it all. I didn’t want to be in that world anymore. I didn’t want to be helping the dark in my business and seeking the light in my personal life.
But do you think the leads just stopped coming in for more work? Nope, we had developed a reputation over the years.
People would still reach out to me about doing work, and I had two choices. I could take the work and continue to show our amazing ability to produce a quality product in a timely manner, or I had the choice to respectfully decline.
J.K. Rowling, the author of the Harry Potter series, said “It is our choices…that show what we truly are, far more than our abilities.”
I have the choice of what type of work I do and what clients I let into my company. My choices affect my relationship with God and the outcome of everything I do in my business.
The Bible says:
“I, wisdom, dwell together with prudence; I possess knowledge and discretion. To fear the Lord is to hate evil; I hate pride and arrogance, evil behavior and perverse speech. Counsel and sound judgment are mine; I have insight, I have power. By me kings reign and rulers issue decrees that are just; by me princes govern, and nobles—all who rule on earth". Proverbs 8:12-16 NIV
I respectfully decline all nightclub work that comes my way. We still have the ability to do amazing designs, but I’m choosing to flex my character, the new person God’s wisdom is shaping.
Choices—we all make them every day in our businesses. But in the end, they make us.
Godpreneur Rule: Choose to cultivate your inner Godpreneur, and don’t sacrifice your character on the road to success.