My first job out of college was selling cruise vacations. In my first month of selling, they would only give me a couple of leads per day. As I progressed in my sales ability, they would give me a few more. My sales manager soon realized I was a “selling machine” and he began to pour the leads on me. I was showing Management that they could trust me with more leads, and so they wisely responded by giving me more. For us entrepreneurs, it works the same way with financial management. When we show God that we can manage the money we’ve been given, He opens up some more money for us. After we show even more ability to manage, He brings more. Why do we struggle to pay our bills? Why do we live paycheck to paycheck? Why does it seem all the other business owners around us are financially successful while we scrape by to repay our student loans and mounting credit cards? I believe the answer lies in our LACK of knowledge (ignorance) in managing money properly. Jesus tells a story of a master who gives 3 servants a chance to manage His money. In the end, here is what the master said to the servant that showed the COMPETENCE to manage the funds correctly: “His master replied, ‘Well done, good and faithful servant! You have been faithful with a few things; I will put you in charge of many things. Come and share your master’s happiness!"(Matthew 25:21 NIV) Godpreneur, it’s VERY simple. There’s a direct correlation between your ability to MANAGE money correctly, and the blessing to receive more of it from our CEO (God). Like my sales manager was testing me by giving me just a few leads, God uses money as a test of your faithfulness. In fact, money is the only “test” in the Bible from God. More than anything in your life, God will use money to test you, your business, and your faithfulness to Him. Why? Because it’s the hardest thing we’ll ever do in our business – learning how to manage money God’s way. This also happens in the financial management industry. If you manage finances, your company will give you bigger accounts to manage the more you show the ability to manage it correctly. And if you can’t manage it correctly, you’re out of a job. When you manage money God’s way, you feel good. When you feel good, God raises your “money limit” a bit higher and gives you more to manage. And as your limit is raised, you and God will celebrate because you can do more together. The key here is for your mind to understand that you’re a professional money manager, and God is your client. You’re not serving money, you’re serving God. Money isn’t what’s bringing happiness. Your ability to please God is what brings you joy. And His opening up of more money to manage is where you find satisfaction in hitting your goals. Jesus said in the Bible: “No one can serve two masters. Either you will hate the one and love the other, or you will be devoted to the one and despise the other. You cannot serve both God and money."(Matthew 6:24 NIV) We Godpreneurs can’t serve both money and God. It’s inefficient. It doesn’t make any sense. It’s out of order. The logical order is that I serve God, and I show competence, and He opens up more money. We don’t cut the source of the money, we CONNECT to it even more. It’s not about making more money, it’s about getting more strict on our ability to manage what little (or a lot) has been given to us. We need to focus on what’s in our possession today and manage it. We need to tell it what to do, not have it rule us. When it rules us, we’re stressed, we’re worried, we’re uptight. But when we begin to master the art of managing money, the money begins to do what God intended – for it to serve you and the purpose and passion He put in your heart to own and grow a purpose-focused business that ultimately honors God and His intended purposes for humanity. Godpreneur Money Rule #1: Godpreneurs commit to being the best money managers on the planet. #BusinessBibleStudy #DifferentiatingMyself #MakingMoreSales The 19 Rules of Money Management for Christian Entrepreneurs This course will help you develop a better sense of money management God’s way Heard of the Godpreneur Academy? Grow Your Business, God’s Way! Bible-Based Video Courses for Entrepreneurs Putting God First In their Businesses Click here to create a Free Account

I’ve never told anyone this, but my blogs are really a way for me to deal with the suffering I’ve gone through with my business. I’ve been through lawsuits, bad partnership breakups, collections notices, near eviction for nonpayment, building a team and having to let them all go, and not to mention marriage problems and daddy issues. We’ve all gone through suffering in one way or another. This means it’s unavoidable. If this is true, then God MUST be using it for a reason. In this case, we should see suffering as the greatest tool in discovering our born-to-do identity. In the Bible we read about Joseph. Sold into slavery, thrown in captivity, he suffered tremendously. But we wouldn’t be talking about him today had he not gone through that suffering. Moreover, we wouldn’t be learning from him had he been aware that, in that suffering, God was at work. What if the greatest product or service we have to offer came from our darkest moments in business? What if our business scars point to a greater story for our brand? For me, my suffering has actually produced a deep passion and desire to help other entrepreneurs around me in 2 ways. First, I blog about my suffering so that others can learn and grow from it. What’s come about is an entire ministry devoted to Godpreneurs who want to live business by the book! It’s through our suffering that we can serve others like us. Second, my suffering guided my new products and services. I launched my company www.launchin2days.com out of the hell I went through with a series of clients in 2016. They helped me realize that I was in the right business, but selling it the wrong way. Clients that gave me problems were really teaching me that not everyone is for me. Jobs that made me suffer helped me to tweak the process, cut the fat, add some protection, and deliver a better product next time. Jesus suffered, but He overcame that and showed us that, although on the outside things might look terrible, in the end, God wins and there is major victory when we devote ourselves completely to His will for our lives. Out of Jesus' suffering, He healed the world. The Bible says in 2 Corinthians: "Praise be to the God and Father of our Lord Jesus Christ, the Father of compassion and the God of all comfort, who comforts us in all our troubles, so that we can comfort those in any trouble with the comfort we ourselves receive from God. For just as we share abundantly in the sufferings of Christ, so also our comfort abounds through Christ. If we are distressed, it is for your comfort and salvation; if we are comforted, it is for your comfort, which produces in you patient endurance of the same sufferings we suffer. And our hope for you is firm, because we know that just as you share in our sufferings, so also you share in our comfort." (2 Corinthians 1:3‭-‬7) Imagine if Godpreneurs looked at their suffering as the exact tool God is using to shape our identity. Our suggestion will light fires in our business lives, and that fire could either burn us to the ground or be contained within a lamp and put out to display for the whole world to see and use. Question: Are you surprised that Entrepreneurship isn’t all fun and games, but instead it’s a roller coaster ride of emotions? What’s your suffering story?  Write a letter to Jesus laying out all of the suffering you’ve gone through. This is an incredibly powerful exercise. #WritingGreatCopy #ShareYourTestimony The Business God Created You To Start Have you ever wondered why you received the talents and gifts you have been given? We, as entrepreneurs, were born to do. Heard of the Godpreneur Academy? Grow Your Business, God’s Way! Bible-Based Video Courses for Entrepreneurs Putting God First In their Businesses Click here to create a Free Account

The business world is meant to teach us how to grow our businesses, to improve our brands and promote our work. This is not bad, and we need to do certain things in order to grow, but this won’t satisfy our hearts. We were created to be satisfied and fully known by God. As Godpreneurs we have to depend on the living source that is God, He brings hope to our businesses even in the most difficult times. We need to remember God's promises, even when it's not going well according to our plans, God is in control, and He is working in us through the circumstances that we may be facing right now. As we manage our business, we may face many challenges and tests. How can we be assured that God is in control? When there is no more options and we come before God and pray, He shows us His power and sovereignty among all of our business’ plans God really wants to give us success in our business lives, that is the promise He leaves for us in Jeremiah 29:11 "Because I know the plans I have for you", declares the Lord, "plans to prosper and not harm you, plans to give you hope and future” But in addition to that, He wants that as Godpreneurs, we can develop a firm relationship of trust in Him, one that cannot be moved by any commercial trial. Once we leave victorious, we can look to Heaven and say: Thank you, Father, because you are working in my life and the business you have given me. We would like to be part of your journey as an entrepreneur by praying for your life and your business. “This is the confidence we have in approaching God: that if we ask anything according to his will, he hears us.” 1 John 5:14. We have developed a prayer page where you can send us your request regarding different topics such as finances, business partnerships, launching a new product, or any other requests. Prayer Request Remember that Christian entrepreneurs will never be alone on this path, our Heavenly Father is with us, and His will for us is to grow and prosper in all areas of our lives. #GainConfidence

It's one thing to write an impactful article that communicates for change, but it's another thing to get a Christian entrepreneur to read it and for Google to rank it -- which is where nailing the title comes in. Titles are what sell the Christian reader on wanting to read your article. Titles represent your content on search engines, in email, and on social media. It's no surprise, then, that some of the most common questions we get concern crafting titles. - How long should my blog title be? - What words should I use? - What words should I avoid? - Should I optimize it for search or for social? Or both? Luckily, we've come up with a simple formula for writing catchy blog titles that you can reference from here on out. So let's dive right in. How to Write Catchy Titles Christian Readers Respond To 1) Start with a working title. Before you get into the nitty-gritty of coming up with a perfect title, start with a rough draft: your working title. What is that, exactly? A lot of people confuse working titles with topics. Let's clear that up: Topics are very general and could yield several different blog posts. Think "God's timing" or "finding your calling." A writer might look at either of those topics and choose to take them in very, very different directions. On the other hand, a working title is particular and guides creating a single blog post. For example, from the topic "God's timing," you could derive the following working titles: Why God Made ‘Timing’ to be the Most Important Factor in Ensuring Your Christian Business’s Success 7 Bible-Based Principles of ‘Timing’ to Ensure Your Business’s Success Timing is Everything in Business - What Does God Have to Say About It? If Timing is Everything in Business, then What does God Have to Say About it? See how different and specific each of those is? That's what makes them working titles, instead of overarching topics. It's also worth noting that none of those titles are perfect -- they should be specific enough to guide your blog post. (We'll worry about making it clickable and search-friendly later.) 2) Stay accurate. Accuracy is critical when trying to finesse a title because it sets clear expectations for your readers. While I'm sure lots of people would love to click on a post that said "7 Bible-Based Principles of Timing That Will Make You One Million Dollars Tomorrow" ... it's a little bombastic. Don't you think? Unless, of course, you truly did find the key for making millions of dollars overnight, and in that case, send me a direct email and LET'S TALK! First and foremost, your title needs to reflect the content that follows accurately. One way to ensure accuracy? Add bracketed clarification to your headline, as we did here. 7 Bible-Based Principles of ‘Timing’ to Ensure Your Business’s Success [CHECKLIST] In a study of over 3.3 million paid link headlines, it was found that headlines with this type of clarification -- [Interview], [Podcast], [Infographic], etc. -- performed 38% better than headlines without clarification. Again, it's all about setting clear expectations. Thanks to the brackets, these readers knew exactly what they were getting themselves into before they even clicked. So if you remember nothing else from this blog post, let it be this: The most important rule of titles is to respect the reader experience. If you set high expectations in your title that you can't fulfill in the content, you'll lose readers' trust. Accuracy encompasses more than just hyperbole, though. With the example working title above, you'd also want to confirm all of the examples are, indeed, Bible-based. Or even that they're all principles of God's timing -- instead of, say, random thoughts of your own that leave readers confused. See what I mean? 3) Make it catchy. Just because you have to be accurate doesn't mean you can't find ways to make your title pop. There are a lot of ways to make a title catchier. Of course, all of this hinges on understanding Christian entrepreneurs. You need to find a language that resonates with them and know what they find valuable. Once you're armed with the knowledge of the Christian entrepreneur's preferred style, try testing out some of these tips for making your headlines a little catchier: Have some fun with alliteration. The title and header in this blog post, for instance, play with alliteration: Catchy, Christian, Can't. It's a device that makes something a little lovelier to read, and that can have a subtle but strong impact on your reader. Use strong language. Strong phrases (and, frankly, often negative ones) like "Cant' Resist" or "Best Authors" pack quite a punch. However, these must be used in moderation. If everything is bold, nothing is bold. Make the value clear. As we mentioned above, presenting the format and/or contents to Christian readers will help your writing captivate your audience. According to our research, templates tend to be particularly powerful for CTR: We found that adding "[Checklist]" to our titles got many views of all bracketed terms. Make it visual. Is there an opportunity to include visuals within your post? Make that clear in the title. Our research revealed that headlines featuring the word "photo(s)" performed 37% better than headlines without this word. Focus on the "whos," not the "whys." Want to intrigue Christian entrepreneurs? Focus on the "who": Headlines including the word "who" generated a 22% higher CTR than headlines without it. For example, let's say you're writing a post titled, "15 of Our Favorite Christian Entrepreneurs on Twitter." How might we punch up our accurate-but-boring working title? Here are some options: 15 Amazing Christians Who Are Crushing It on Twitter Twitter Success: 15 Inspiring Christians Who Just Get It 15 Must-Follow Christians That Are Seeing Twitter Success 4) Keep it short. There is no one-size-fits-all answer to how long or short your title should be. It depends on what your goals are and where your headline will appear. Do you want this post to rank really well in search? Focus on keeping the title under 70 characters, so it doesn't get cut off in search engine results. Are you trying to optimize your title for social sharing? According to research, headlines between 8–12 words in length got the most Twitter shares on average. As for Facebook, headlines with either 12 or 14 words received the most likes. Additionally, according to research, blog titles with eight words had a 21% higher clickthrough rate than the average title. The lesson? It's always a good idea to run a few tests to see what works best for Christian entrepreneurs. Let's say I was writing this blog post: "Think Social Media Is Just for Influencers? Here Are 10 Statistics Guaranteed to Prove You Wrong." To shorten it, I would try to rephrase it and cut out extraneous words. For instance, I might do something like this: Before: Think Social Media Is Just for Influencers? Here Are 10 Statistics Guaranteed to Prove You Wrong After: 10 Stats That Prove Social Media Isn't Just for Influencers See? It's that easy. Try sounding out the title in your head to make sure it's easily digestible for your Christian readers—the less of a mouthful you can make your titles, the better. 5) Try to optimize for search and social. I say "try" because, sometimes, trying too hard to optimize for these things can make your title sound strange. Remember: You want to optimize your title for Christian entrepreneurs above all else, but if you can optimize for both search and social, that's great. The secret to thinking about all three at once? Focus on keywords that you know Christian entrepreneurs are already searching for, and then look into the search volume. Once you have a keyword in mind, you'll want to be sure to place it as closely as possible to the beginning of your headline to catch your reader's attention. (Again, you should keep your headline under 70 characters, so it doesn't get cut off in search engine results.) Another important consideration? Make sure your headlines are tweetable. The 120-130-character range is the sweet spot for a high clickthrough rate, according to an analysis of 200,000 tweets with links. This leaves enough space for people to include a short comment if they manually retweet and cite you. Here's an example: Let's say I'm writing a post titled, "7 Bible-Based Principles of ‘Timing’ to Ensure Your Business’s Success." It looks like there's some wiggle room to optimize it without compromising clarity, right? If the goal is to rank for the term "God's Timing," I'd recommend something like this: "Struggling with God's Timing In Your Business? Here Are 7 Principles To Help You Overcome." This new title works for a few reasons: It's 89 characters long. This means that it's short enough not to be cut off in search engines, and it's short enough to be retweeted. The keyword is in the beginning. By moving "God's Timing" to the beginning of the title, we're ultimately increasing the odds that we'll grab our Christian entrepreneur audience's attention. It's human. I wasn't kidding when I said you should focus on optimizing for your Christian audience first. This title presents both a pain point and a solution all wrapped up in one. 6) Brainstorm with a Christian entrepreneur. Once you've refined your title using the tips above, it's time to come up for air and connect with someone from church or a close Christian entrepreneur friend. Title brainstorming is an essential part of the process. Here at Daily Godpreneur, we spend a decent amount of time and brainpower coming up with our titles. Before scheduling a blog post, the final step is pulling another member of our team into a back-and-forth title brainstorm in a chat room. One member of the duo will post the title they recommend into the chat pane window. The other person will then refine that title even further or suggest other angles. After several back-and-forths, the duo will agree on the accurate, catchy, concise, and SEO-friendly title. Only when both parties agree on a title, do we schedule our post for publishing -- which can take as little as five seconds and as long as ten or so minutes. While that seems like a long time, it's essential to put our best feet forward with each post we publish. What's your process for crafting blog titles? Let us know in the comments. To read more articles about blogging, click here. #ChristianBloggers

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