The Secret to Quitting the Business You Are No Longer Passionate About
In 2014 I made the scariest move I had ever made in my previous 10 years as an entrepreneur: I dropped 90% of my business to START OVER.
I was a nightclub promoter and my marketing company focused on serving up awesome graphics, logos and websites for nightclubs. But in 2008 I began to walk with God. By 2014, the holy spirit had convicted me enough that I had no choice but to drop my entire identity as a promoter and trust that God had something better for me next.
What kept me from making that decision sooner? FEAR.
Fear that I would lose my identity as a nightclub promoter.
Fear that I wouldn’t be able to pay my bills.
Fear of my employees hating me because I had to let them go.
Fear that others would think I’m this crazy Christian.
Fear that people would see me as unstable.
Fear that my Cornell classmates would see me as a failure.
Fear that my dad would come tell me I should get a job.
What kept me chained and bound to my old selfish self was…fear itself.
How did I break free?
Love.
No, not the fairytale happily ever after lubby dubby love.
Love of my craft. Love of my passion. Love of my perfect client. Love of my growing relationship with heavenly father who was teaching me more about my craft. Love of my purpose of helping others. Love of the people I was looking to make an impact on.
The bible says
"There is no fear in love. But perfect love drives out fear, because fear has to do with punishment. The one who fears is not made perfect in love." 1 John 4:18 NIV
My secret to finally making the decision to stop doing business my way and start doing the business I was born to do was discovering what I really LOVED about my business, and focusing in on that.
I choose to only work with clients out of love. Fear will make me work with clients I’m not supposed to be working with. Fear that I need this money right now. Fear that I’ll go through famine at my house.
Focusing on love drives out the fear and keeps me focused on my born to do identity.