Updated: Mar 24, 2021
Sometimes I wish I worked for a big advertising agency where leads were handed to me, the operation was already a well-oiled machine that others manage, and I just had to come in with the big idea, say a few words, drop the microphone, and be on with my day.
What a dream! For those of you that aren’t in the Marketing world, I pretty much laid out the perfect situation that almost anyone would want to be in.
Lately, I’ve been experiencing this wonder in my businesses around the concept of “You don’t have to do marketing if you’ve been marked by God.” What’s been happening to me is that if I stay in line with what my purpose is in business, and I’m able to pick up on the opportunities that are all around me already, I don’t have to struggle with finding clients…they come to me!
We all have a “dream scenario” we wish was the case in our businesses.
And I believe we all have the opportunity to make this dream come to life, but there are a couple of things that need to line up.
First, we need to be doing what we were born to do. When I consult my clients in finding their brand identity, I’m trying to find what they were “born to do” and help them adjust their business towards that higher purpose. Write down your perfect dream scenario, your perfect client, your perfect prospect. That’s likely to be what you were born to do.
Second, you have to see the opportunities around you. God isn’t trying to make life hard for you, we do that to ourselves. There is plenty of money in this world, plenty of people that need what you have to offer, but we’re the ones not obeying and responding to the opportunities. Yes, that means calling back that person that’s been wanting to work with you, that you’re passing off in your mind as a non-opportunity. That’s God, knocking with opportunity.
In the book of Acts chapter 10, we see Peter being guided by God to go visit Cornelius. But before that, we see Cornelius being instructed to go get Peter. They didn’t have Internet, there was no way of Peter knowing Cornelius's men were coming, and there was no way Cornellius knew his men would be well received. They were both responding to the spirit.
In the same way that Peter and Cornelius were open to the opportunity that God was lining up, he wants to do the same in our entrepreneurial lives. But realize that both Peter and Cornellius 1) were doing what they were born to do, and 2) responded without question to the spirit.
As a Godpreneuer, you make yourself available to God for anything. He’s the boss, you’re the superstar employee that follows directions. He’s the visionary, you’re the executor of His great plan and purpose. He has people He needs you to be in a relationship with because He needs them to see Him in you.
God could send anyone else to sell Him the service or product you provide, but instead, He wants to use you. Are you ready to answer the call?
Godpreneur Rule #46: Godpreneurs pursue spirit-led opportunities.