Staying the Course In Business: Part 3 – Customers are Out There

We entrepreneurs will go through times in our businesses where we'll see success and then see failure for the same exact product or service


In July of 2016, I launched a new service called Launch in 2 Days. In a nutshell, it’s a weekend branding experience where entrepreneurs come in on a Friday having nothing, and walk out Saturday by 5 pm with a logo, website, and business cards ready to start selling by Monday.

My initial launch was wildly successful. I sold out the first weekend and make $10,000! I was so excited to continue doing it monthly.

I skipped August and September to work out some kinks and relaunched the event in October.

It bombed. Zero sales. I had to cancel the event. I was so bummed! I second guessed myself and the entire idea. November came around and with the holidays around the corner, again I didn’t get any sales.

We entrepreneurs will go through times in our businesses where we’ll see success and then see failure for the same exact product or service. We’ll doubt ourselves, wanting to run away and hide and close the doors behind us.


What do we do when we think God has left us all alone to fend for ourselves. Where do we go when we’re all alone in our defeat?

The Bible says in Romans 11:2-5,

God has not cast away His people whom He foreknew. Or do you not know what the Scripture says of Elijah, how he pleads with God against Israel, saying, “LORD, they have killed Your prophets and torn down Your altars, and I alone am left, and they seek my life”? But what does the divine response say to him? “I have reserved for Myself seven thousand men who have not bowed the knee to Baal.” Even so then, at this present time, there is a remnant according to the election of grace.

When Elijah pleads God, he is physically, mentally, and spiritually exhausted. Jezebel is after his head and he has run into the wilderness. He is sitting down under a tree, and he is crying to God, “I’m the only one. Nobody else is serving You.”

But God lets him know that he’s not alone and that in fact, there are 7000 troops in the national guard waiting for the orders, and they are one push of a button away. Elijah wasn’t the only one after all.

God is saying, “I have people for you.” And then Paul brings it right into the present day, and says, “Just like God had extra people then, God has extra people today.”

You may not see it, but God has people lined up for your business. There are vendors, contractors, employees and prospects ready to be faithful to your vision, the vision God has called you to.

It’s your job to remain faithful, committed, on course, and obedient to God. You should not get discouraged, quit, or give up because of business ownership’s many turns.

Godpreneurship has its share of setbacks and unexpected turns, and many people give up because of those setbacks. But those who stay on course and remain faithful in the God-ordained business ideas will experience God’s richer blessings.

We’re all blessed. But those Godpreneurs who stay the course are rewarded for their faithfulness.

Imagine if we all stayed on track, held course, stayed steady, and remained faithful!